CARLY CYLINDER
  • Coaching
    • Business Coaching
    • Terms
  • Resources
  • About
    • About Carly
    • Previous Work >
      • The Flower Chef
      • Flour LA
      • The Pollen Lounge >
        • Features >
          • Submissions >
            • Press
            • Advertise
            • Themes
      • Writing >
        • Shorts >
          • Pillar of Salt
          • Improbable Conversations - Jane Fonda & Rita Hayworth
          • Improbable Conversations - Dolly Parton & Britney Spears
          • MisAdventures of Carlita Hernandez
          • In Progress
          • Watch Cat
          • Journal
        • Non-fiction, Fiction, Reviews
        • Huffington Post
        • Poems/Songs
        • Screenplays
      • DIY
      • Ask Flourgal
      • Art
      • Recipes
      • Carly's Blog
  • Contact

News: Flour LA is on an eco-blog!

11/21/2011

0 Comments

 
Today I was on Eco Friendly Party!
Picture
Picture
0 Comments

How Did She Do That?! Modern Mason Jars

11/20/2011

0 Comments

 
For Dani's 30th bday, she picked up some cheery flowers and had me arrange them in mason jars. Now you know how I feel about rustic, so I decided to make them modern by creating densely packed flowers rather than a loose feel. I didn't have floral tape, and gerbers are very hard to work with due to their shape, so it was a bit of a challenge. It came out very pretty though, and I love the color combo she chose. Very festive and cheery!
Picture
Picture
Open a peony by pushing back the petals. Take a super open peony in your hands and push it back in before inserting into the jar. Gather bunches of 3-5 gerbers in your hand, cut stems short, and place next to peonies.
Picture
Picture
Picture
Picture
What you will need:
2 bunches Dahlias, light pink
4 bunches gerbers, red, white, pink, yellow
2 bunches ranunculus, white, yellow

5-6 mason jars
A lot of patience:)

Add hints of color such as the bold yellow and red against a bunch of soft colors. Form little bouquets in your hand, cut stems short, and insert on an angle. Like I mentioned, this is much easier with floral tape.
0 Comments

The Flower Chef: E-how

11/18/2011

0 Comments

 
On Wednesday we shot TEN, yes ten short videos for www.ehow.com
Whew, that was exhausting, but fun! Will def post the link when it's up in a few weeks. They are editing the videos right now.
Here I am prepping- so concentrated! Kristine and the filmmaker John are off to the side.
Picture
0 Comments

News: On Bungalux

11/15/2011

0 Comments

 
I met Alex via Lulu Powers on Twitter, and she's a dynamo real estate maven! I did a guest blog on her website- so much fun!!
Check out Bungalux to see my Top Ten Floral Care Tips!
Picture
As you can tell, that's my go-to pic. I've been using it EVERYWHERE!! Hey, it's hard to get a good pic! Thanks to my wonderful Flour LA gal pal Syretta Hatchett for the wonderful photos! xoxo
0 Comments

How Did She Do That?! Retro Calla Bouquet

11/14/2011

0 Comments

 
This is one of my fav bouquets of the year!
Picture
12 Large callas
1 Bunch of fern
Cream and Grey Ribbon

Spiral the callas in your hand, turning them all in the same direction. Use tape to secure. Add fern all around and tape again. Wrap with ribbon. Voila! (warning: a bit trickier than it looks!)   
0 Comments

The Flower Chef: How to be the BEST client (and get stuff for free)

11/14/2011

2 Comments

 
I will admit it- I've been kind of burned out lately from dealing with some unruly potential clients. Then I realized why.  I'm a laid back kind of gal, and don't tend to click with those that are high-maintenance. I was feeling pretty bad about myself for a bit, but then thought about it and said screw it. I don't want to work with those type of people anyway!

I had the pleasure of doing flowers this weekend for my client Kristin's wedding, and she was SO lovely- the best kind of bride (or client in general) that you could ask for! It reminded me why I love what I do! When we came back for the breakdown, and everyone was dancing, on a marital bliss high, and you could feel the love- it made me so happy and a smile spread across my face. It was such a pleasure.

I reflected on this past year and felt so blessed to have the most amazing clients. They all had the same characteristic- they trusted me to do what I do best, and left it at that. No million call follow ups, or just as worse, not getting back to me, ever.

Kristin was so amazing I WANTED to give her everything for free! Please, please take the flowers! Take the vases! When we met, she was so great that I lowered my prices dramatically just because I WANTED really badly to do her flowers. I also let her keep some of the vases, and whatever else she wanted. At the venue, the Ebell Club of Long Beach, the coordinator said, Don't you just LOVE her? And I said, YES! She told me they upgraded all of the chairs and some more for FREE because she was so easy to work with, no hassle. Being nice, and TRUSTING your vendors is the #1 thing that will make them WANT to give you their services away!

So how did it go from the beginning? I met with her for a consulation at a Starbucks before I had the current space. She had the colors and style she liked, and we bounced ideas back and forth to come up with something she would love AND that would stay within her budget. If you are looking for a drill sergeant that tells you, THIS is what you'll have- that's just not me. I LOVE working with brides TOGETHER to come up with something. I like their input and ideas, and sometimes I wouldn't have thought of what they suggested, and of course vice-versa (that's my job afterall:)

On the spot, she hired me, and after some proposal changes to get within her budget, she sent me the deposit. We met once more to finalize all of the details, and she emailed me with questions about linen colors and escort card ideas.

Thinking back, that's how it goes with all of the clients that hire me. Getting worked up about the flowers will only cause you more stress. So go with someone who's work you like, and let them do their thing. The clients that allow me to do what I do, get the BEST I have to give. Without that pressure, I can say hey, this will look way better, and you know what I hear? My flowers looked even MORE amazing than I thought they would be! Now THAT my friends, is what keeps me going on days when I have some bridezilla telling me I don't take charge enough, cause you know what, I don't need to. Hire someone uptight then, is what I say (or think).

Another Kristen hired me to do her flowers in September at a winery, and she said, here's what I want, now do your thing. It came out wonderful and whenever I see those photos, I smile knowing that she will remember that day as being one of the best days in her life.

One more story, as you know I work at lot with my good friend Stacey Paulas, and had the pleasure to do her flowers over Halloween weekend. She's Type A to the max. I was starting to feel an ulcer every time she switched from a soft palette, to super structured tall arrangements, and then to Fall colors. Plus she's my good friend so I was really nervous! Maybe if we met during the initial consultation, she would've gone with someone else. But instead, a month before her wedding she said, I want these colors, do your thang! I could feel the sigh of relief. After we made up her sample, and her and her fiance approved (and loved) it, the creativity juices were pumping. Her flowers came out AMAZING. She got tons of compliments at the wedding, and said "I feel like you saved your best work for me", which MADE my day!!!!

I can't wait to share with you guys the pictures from the weddings I mentioned (to be updated on Flour LA in the coming months). They are all SO different, and so unique, and BEAUTIFUL!!!

So, the point of the story is- be nice, like really, really nice, and genuine, and I promise you, you will get stuff upgraded or comped because when you're that nice and trusting, people appreciate it. They remember you, and want to help you. They say to themselves, how can I make this even better than it's already going to be. That includes the florist, venue, caterers, rentals and photographers. If you bug your photog a week after the wedding- they are not likely to throw in that extra album just because.

Kristin #1 Getting ready

Picture

Kristen #2 Loving life

Picture

Stacey on Cloud 9

Picture
2 Comments

News

11/8/2011

0 Comments

 
As I sort of mentioned below, my book Dine & Design on the Fly: Everyday Meals Under $3 a Serving with a Side of Flowers for Easy Entertaining is on it's way out! I can't wait to share it with everyone.
I've had great feedback from Green Wedding Shoes and C Magazine, so that is exciting. I can't wait to see the Flour LA photos in there.
I don't know if I mentioned this, but my beloved Helen who did the marketing at Whole Foods left. No fear though, I will be continuing the classes there!
We have a weekend this Saturday for Kristin, who I clicked with immediately. I love her. I'm so lucky to have amazing brides. Sometimes I do consultations with real bridezillas or high-maintenance gals, and that's so not my style. It gets me down. But then I have wonderful, cool, laid-back brides that I click with, and get SO excited to do their flowers!
Ah, will most likely start writing for Huffington Post Weddings, which I've had on my goal list for a while now. It really is all about persistence.
That wraps it up. My brother Matt is here until Friday. It had been almost a year since I'd see him, so very happy to be spending time with him. Meeting with Stacey and the lovely photographer Maya tonight for brainstorm sesh for our next photo shoot. After seeing a retro Barbie doll house at LACMA, I'm pretty much set on that:)
0 Comments

    Click Here for Website Design Services

    Picture
    Picture
    Picture
    Picture
    Picture
    Photo of Carly right before she got lost in the rainforest. May 2011.

    Categories

    All
    Editorial
    Film Clips
    Flower Chef
    How Did She Do That?!
    News
    The Flower Chef

    The Flower Chef

    Picture

    News

    Picture

    How Did She Do That

    Picture

    Editorial

    Picture

    Archives

    July 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    June 2013
    April 2013
    February 2013
    January 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012
    May 2012
    April 2012
    March 2012
    February 2012
    January 2012
    December 2011
    November 2011
    October 2011
    September 2011
    August 2011